This is my attempt to have some fun with something we journalists experience time and time again: the media tour. This one in particular is of the General Motors assembly plant in Delta Township, Mich. The subject? The Chevy Traverse, which is now being assembled at the plant. Instead of hiding the fact that this was an event primarily created for the media (what some might call a “dog and pony show”), my aim here was to produce a light, fun take on what was essentially a roving news conference.
















